.Chief Executive Officer

Kochava Summit – CITIX, the global leader in programmatic digital out-of-home (DOOH) advertising, and Kochava, the leading real-time data solutions company

Outside In bridges the out-of-home and in-home environments to enable impactful omnichannel brand stories and richer consumer engagement. Advertisers leverage CITIX's expansive network of connected screens to capture attention outside the home. Kochava, through its industry-leading audience technology, facilitates the retargeting of consumers exposed to CITIX’s out-of-home ads by serving them personalized creatives on connected TVs.

Marketers can access unified reporting of the incremental lift that Outside In provides for their omnichannel campaign.

Outside In bridges the out-of-home and in-home environments to enable impactful omnichannel brand stories and richer consumer engagement. Advertisers leverage CITIX's expansive network of connected screens to capture attention outside the home. Kochava, through its industry-leading audience technology, facilitates the retargeting of consumers exposed to CITIX’s out-of-home ads by serving them personalized creatives on connected TVs.

Marketers can access unified reporting of the incremental lift that Outside In provides for their omnichannel campaign.